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Currys And PC World Unveil A Joint Megastore In Rotherham

25 July 2011
United Kingdom
Company: Dixons Retail

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Currys and its sister store PC World, the UK’s leading electrical retailers, opened the doors to a brand new joint megastore at Parkgate Retail Park, Rotherham on Friday 29th July 2011.

The 52,000 square foot megastore will provide the best of both brands under one roof, making shopping for electricals a much simpler and more enjoyable experience for customers. The new store will offer the widest range and best selection of electricals from both Currys and PC World ensuring a better shopping experience for customers.

The new joint Rotherham megastore showcases over 16,000 products including a huge range of HD and 3D TVs and digital cameras and over 45 MP3/4 players from top brands such as Apple. There are various styles of fridges and freezers, kitchen gadgets and electrical grooming products to suit every need and budget, as well as a massive range of computing tablets and netbooks, laptops and PCs for sale throughout the store.

The new megastore offers customers a ‘hands-on’ product experience coupled with extended product ranges, which is designed to meet all technology needs. This megastore has a huge selection of interactive ‘play tables’ allowing customers to pick up, turn on and test out a wide range of products before they purchase, including premium brands such as Apple, Siemens, Gaggia, Liebherr, Bosch, Miele and more.

The Currys and PC World Rotherham megastore will additionally have a new and dedicated KNOWHOW service bar enabling shoppers to benefit from expert technical support on everything from TVs and PCs to cameras and kettles, as well as a specific PC World Business area, supplying equipment and software for small business customers.

Other services available at the megastore will include: Next Day Delivery service, which gives customers the option to choose when they have their product delivered within a two hour time slot, the award-winning WEEE recycling scheme and the option to reserve goods online for collection in-store.

Mark Moore megastore manager, comments: “The new joint megastore in Rotherham brings together the best from both Currys and PC World and offer shoppers a great range of consumer electronics.

“As the biggest electrical shopping destination in Rotherham, customers will be greeted by an exciting, fun and interactive in-store experience where they can test out and play with products and get impartial advice from store colleagues. Whether you’re tech-savvy or need a bit more advice with your purchases, the staff will be on hand to make sure you get the most out of your visit.”

The 47 store colleagues have all taken part in a special training programme, specifically designed by the retailer to ensure they can offer customers help and advice to enable them find the right solution to their individual needs and technology requirements.  As well as improved customer service and a new in store experience, Currys and PC World remain committed to giving customers the best priced electrical goods.

The Rotherham joint megastore is part of an ongoing Currys and PC World refurbishment programme across the country. Mark Moore added: ‘The new megastore will offer an unbeatable combination of value, choice and service and will be the number one destination for electrical products in the region.”



For more information contact:

Leigh-Anne Leonce
M&C Saatchi PR
Tel: 020 7543 4741
Email: leigh-anne[dot]leonce[at]mcsaatchi[dot]com


Dixon Retail, Currys, PC World

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